SMS

Monday, October 19

13:30 - 14:30  h
Room:
TBD
IG&C Panel Session Session
Session Leader
Anne Jacqueminet Bocconi University

All Sessions in Track E

Tuesday: 13:30 - 14:30 h   |   Session 1634
Latest and Greatest in Empirical Methods: Question-driven Research

Thursday: 16:30 - 17:30 h   |   Session 1635
Rediscovering the Importance of Strategic Choices

Monday: 12:00 - 13:00 h   |   Session 1675
Positioning, Distinctiveness, and Focus

Monday: 12:00 - 13:00 h   |   Session 1683
Value Creation and Value Capture

Monday: 13:45 - 14:45 h   |   Session 1674
The Role of Time in Competitive Strategy Research

Tuesday: 12:00 - 13:00 h   |   Session 1677
Micro-Foundations: Perceptions, Awareness, and Imitation

Tuesday: 13:45 - 14:45 h   |   Session 1679
Uncertainty and Technological Shocks

Wednesday: 12:00 - 13:00 h   |   Session 1684
Imitation and Industry Dynamics

Wednesday: 13:45 - 14:45 h   |   Session 1678
Sensemaking and Cognitive Skills

Thursday: 12:00 - 13:00 h   |   Session 1672
Platform Markets: Competition, Entry, and Exit

Thursday: 13:45 - 14:45 h   |   Session 1681
Competitive Dynamics

Friday: 12:00 - 13:00 h   |   Session 1673
Pushing the Categorization Research Forward

Friday: 13:45 - 14:45 h   |   Session 1682
Entry, Spinoffs, and Corporate Strategy

Tracks E
Session 1636 -
Beyond “Does It Pay to Be Green”: Exploring Firms’ Environmental Strategies

For decades, research on firms’ environmental strategies has attempted to establish whether it paid to be green, investigating the relationship between corporate environmental performance (CEP) and corporate financial performance (CFP). It has produced heterogeneous results, although most recent works suggest that being green does pay in the longer term. This panel aims to discuss some key aspects of firms’ environmental strategies that have been mostly overlooked by strategy research and brings together scholars who have developed a strong expertise in the topic. For instance, the panelists will discuss some of the following alternative questions: Will firms “go green” if it pays? Does being green pay enough? Who should make it pay more and how? How do competitive dynamics affect the CEP-CFP relationship? Does it pay to look green? Does it hurt to be brown? The panelists will share their ongoing work and discuss avenues for future research in the area.

Panelists
Glen Dowell
Cornell University

Eun-Hee Kim
Fordham University

Andrew King
Boston University

Jiao Luo
University of Minnesota

Cuili Qian
University of Texas at Dallas