The Strategic Management Society is proud to be involved in the publication of leading journals which have been vital tools for the benefit of researchers and practitioners in the field. Read the Press Releases announcing noteworthy research.
The winner of the SMS 2020 Video Abstract Award is “The Lean Startup Method,” based on the Strategic Entrepreneurship Journal article by Michael Leatherbee and Riitta Katila, “The lean startup method: Early-stage teams and hypothesis-based probing of business ideas.” Leatherbee and Katila's article tests key assumptions and a boundary condition of the lean startup approach, which has become one of the most common methods in use today to promote business innovation and entrepreneurship. Their video abstract weaves together a set of interviews with the authors and the originator of the lean startup concept, Steve Blank. The video provides a clear description of the findings of the article and has strong appeal for all of the main audiences for SMS video abstracts, including researchers, practitioners and students. Indeed, “The Lean Startup Method” was the most frequently watched SMS video from 2020.